my pal david made a very cool nike ad for south africa (some may say controversial) check it
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Facebook followup
in a followup to my post below on Facebook, Vinny Lingham draws his line in the sand to say that Facebook is the new internet. i wasn’t aware that Yahoo! turned them down for $2bn last year, and looking at their Alexa traffic (usual caveats apply) for both properties it seems that they are inversely […]
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4 hour work week
i just read “the four hour work week”, and it had some very astute commentaries on how to streamline your life. i realise that i am a work drone, but this book has some interesting theories about how to make yourself more efficient; outsourcing, managing people’s expectations and empowering people to do routine things, so […]
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Speaking from a user’s perspective I am a big fan of Facebook. I have only been on there for a couple of weeks, but of all the social networks I have trialled it is the one that makes the most sense to me. I have a myspace account and a hyves account, but the experience […]
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women and internet conference
a wek or so ago was the women and internet conference UK version. I had a couple of meetings during the day so unfortunately didn’t get to see the whole program, but all in all I thought it was a great day (I am somewhat prejiduced as I headed the steering committee for the content […]
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Ad tech hamburg
Ad tech is planning to take over the world of online marketing conferences. I have been to ad tech new york (I attempted to go twice, but the second time was somewhat ill-fated) but this was the first german one i’d been to (and admittedly the first german version). It was interesting to see how […]
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There’s a lot of new web treats out there at the moment; tagged, twitter, jaiku, Iminlikewithyou, and I find it difficult to keep up with them (in fact I find it difficult to keep my myspace up to date). Our team is split between the uk and the nertherlands, and it’s quite difficult for everyone […]
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digg the power of the people
I read about the furore surrounding digg and people posting the decription key for hd/dvds. Digg were asked to remove the links to it by a large nameless corporation, and complied. This incensed Digg users and they proceeded to digg the story incessantly till it overtook the homepage, which resulted in some account erasals and […]
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Tracking Unique Users
One of the more puzzling things to find out is how people measure the size of their audience. I know it isn’t the most exact science, but there can be so many different methods that vary considerably. Looking at our own site, we see wildly varying numbers coming from Comscore, Nielsen, IVW, Google Analytics and […]
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google buys doubleclick
Doubleclick was sold for $3.1 billion late last week. It seems like a great strategic decision for Google to sew up their display advertising capabilities in one fell swoop. And, knowing what data junkies they are they are going to have a field day with all the data that Doubleclick has. I have been monitoring […]
Brendan McNulty 