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ebookers fail

I got up at 5 this morning to go to the airport;We had a day flight from cape town via London to Amsterdam, booked a hotel and schipol and then a flight first thing tomorrow with easyjet to geneva for snowboarding. Unfortunately there was no plane waiting for me this morning. Ebookers had neglected to […]

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christmas number 1

an ex-boss of mine once called me a “business hippy”. but i’ve always believed in the idea of social media as a force for change, and i wear a beard- so maybe i am a bit of a hippy. for these reasons i love the fact that rage against the machine is winning the race […]

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Social media count

Another interesting thing I noticed was insurance in Zulu umshwalensehttp://www.personalizemedia.com/media/socmedcounter.swf

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Putting your brand into the wild

Zynga is one of the top social games developers out there with revenues of $100MM annually (or so they say). They’re as web 2.0 as you can get (their games are developed for social networks) so it would stand to reason that they’re active on twitter and the other networks. Only problem being that their […]

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Virtual goods, real pleasure

Virtual Goods, Real Pleasurehttp://static.slidesharecdn.com/swf/ssplayer2.swf?doc=msoft-talk-090626175709-phpapp02&stripped_title=virtual-goods-real-pleasure View more documents from amyjokim.

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top brands on twitter

Image by . SantiMB . via Flickr I saw a list of brands, mentions and their followers on twitter, and i found it pretty shocking.starbucks at the top is quite impressive, 3.37MM mentions and Google with 307,342 followers is also OK.But if you think about them in a little more detail I’d expect that half […]

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Twitter- the case study end

Image by adria.richards via Flickr I started on my refound Twitter adventure before Oprah kicked in with her first Tweet (though my experiment was arguably a more momentous occasion). I was determined to either discount Twitter completely or being a rabid twitaholic in my 6 week trial. Through this process I got swamped by spammers, […]

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Change your life, create your personal brand

There is a lot of talk about your personal brand, but the reason for it is that it makes sense. A personal brand is an essential way to differentiate yourself from the crowd. This is unfortunately not something that you can do overnight, but there is no time like the present to do it. In […]

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iPhone apps- Marketing 101

Image by Victor Svensson via Flickr Since two people I know are now professional iPhone developers, I’ve taken a bit of a closer look at the app store, the iPhone and the marketing of your app. There are a few things which I find interesting;1) Its essentially a walled garden, distribution is exclusively through the […]

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Twitter spam

In my ongoing attempt to become a memeber of the Twitterati, i have been approving all the people that are following me. there are a lot of random people with like 30,000 followers and not much to share. (aside from guy kawasaki who has almost too much good stuff to share). i was interested to […]