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iGoogle.co.za

I wanted to check the weather this morning, so typed in my iGoogle page.this is what I got. Plesk seems to be Russian webhosting software.it doesn’t seem like Google would be using it, all in all pretty bizarre.

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What google views as Afrikaans culture

We were looking for keywords around games (speleteje) in Afrikaans for the South African market, and Google offered some potential keywords that we may want to look at. As you can see they have a fairly reductive perspective of games vs the apex of Afrikaans culture;Steve Hofmeyer ,religion and the bible , high school, recipes […]

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the dark art of link building

I understand why link building is so crucial; it gives Google an idea of how important a page is with regards to the number, quality and context of links that are linking to a the site. However I still find it a bit of a dark art; why would people want to link to you? […]

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Your site is optimized, now what?

Michael Jackson (via last.fm) So you’ve done it. The checklist is done; 1. site is in all the directories. 2. Everything on the page is looking good; canonical domains, H1’s et al ()3. you’ve got a load of inlinks time to sit back and watch the traffic pour in, right? Nope, now its time to […]

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search engine DE-optimisation

Image by Getty Images via Daylife It seems like a stupid question when you think of it. If you want to optimize your site for search engines, you would always want to end up on top, wouldn’t you? That’s where all the traffic is, and more traffic equals more revenues. Some statistics I read say […]

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everything you wanted to know about Google

All about Googlehttp://static.slideshare.net/swf/ssplayer2.swf?doc=google14qen-last-version-1228241181867301-9&stripped_title=all-about-google-presentation View SlideShare presentation or Upload your own. (tags: google seo)

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6 tips for using Google Insight

Image by Danard Vincente via Flickr Google Insights for search has just been released, offering a whole wealth of data that previously was not available. For your SEO and PPC campaigns there are a lot of words that can be targeted based on this. However if you are looking at this from an industry perspective […]

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search update

Image by Getty Images via DaylifeI saw a couple of interesting search things this weekend – whilst reading a blog favourite of mine I saw that Microsoft have started actively started advertising that you can get cash back by using their search engine. This is a pretty aggressive way of gaining market share, not only […]

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Trademark & scrollable ads

in other Google news (i’m not just following them, honest). it is now possible to bid on trademarked terms in the UK and Ireland similar to the US system. I’m not sure of the customer advantage here either… also Adsense now has ads which are scrollable, it makes senseto increase the amount of inventory that […]

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new google functionality

interesting new functionality which provides an extra search within a site functionality. quite interesting, but i’m not sure why it’s on Google’s site, does it allow for extra ads potentially to be served? Update: i have spoken to Google about this, and apparently you can make yourself exempt from this process; The site: search operator […]