Image via Wikipedia in my continuing efforts to learn more from spam, i got one today that i actually forwarded to my system administrator it was so convincing (the only reason i found out was that they sent multiple versions of the same mail)copy below; Dear Network Solutions Customer, We recently notified you that the […]
John Battelle (the guy who wrote that Google book) has been doing a lot of crowdsourcing for his conference to find interesting questions to ask his participants (and the participants are of top calibre too). one of the interesting things taht he did was ask for the best examples of online marketing through a Linkedin […]
Image by Getty Images via DaylifeInteresting analysis from Technorati about blogging becoming more mainstream. I’m not so sure about that, for me when a trend is completely mainstream it mirrors the makeup of the audience. the average blogger (according to this research)is 2/3 male, university educated and been blogging for nearly 3 years. this looks […]
Image via WikipediaHowsociable is a nice resource, which gives you an overview of your presence within the “social sphere”. It is another version of the tools that I talked about here. You set up your brand/terms that you want to track and it then updates you with an e-mail giving you what the chatter has […]
Image by Danard Vincente via Flickr Google Insights for search has just been released, offering a whole wealth of data that previously was not available. For your SEO and PPC campaigns there are a lot of words that can be targeted based on this. However if you are looking at this from an industry perspective […]
In the nascent area of social media its kind of a minefield as to how best to navigate. We’re using the tool of a company called attention to monitor what people are saying about us, as well as their guidance in how best to find our way through it. However that’s not the only tool, […]
Image by Getty Images via DaylifeI saw a couple of interesting search things this weekend – whilst reading a blog favourite of mine I saw that Microsoft have started actively started advertising that you can get cash back by using their search engine. This is a pretty aggressive way of gaining market share, not only […]
(first off apologies for the awful pun) Ninetendo missed a great opportunity with me. My wii broke within 1 year of purchasing it. I sent it back, and the unfortunately the fan wasn’t covered by the warranty, but they could replace it for a third of the price of a new one. we hadn’t been […]
We have been having an interesting conversation about how you should structure the relationship with your affiliate program and whether or not you should allow them to bid on your search terms. The overall objective is to get more cost effective traffic to your site. On one hand allowing affiliates to search makes perfect sense, […]
I am a fan of zappo’sNot of their shoes (they don’t ship to Europe), but of the way they sell their product and run their company. I was looking around for some shoes online (I have a sneaker fixation) and got to the zappo’s site, what I found was; numerous photos from different angles, clear […]
Brendan McNulty 