Categories
Uncategorized

Great usability testing

Image by brycej via Flickr Usability is a crucial way of getting feedback. I’m always surprised by the feedback that I get from usability testing. if you’ve designed a page you know exactly how it should be used, and when someone struggles to perform a “simple” task there is nothing more illuminating/frustrating. Especially when you’re […]

Categories
Uncategorized

two interesting studies

i have read 2 interesting studies in the last couple of days. the first is a release from Comscore which details people’s clicking habits on display advertising. it seems that heavy clickers (6% of the population) account for 50% of all clicks on display advertising. i personally don’t click on banners, but there must be […]