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Its tough to get a job in this economic climate, so I thought I’d put up a couple of tips (considering I have just got a new job- more on that later) for how to ensure that you get the job that you want.
1. One of the best things to do is to develop a web presence and work off that. If you have been following my lessons about personal branding, you’ll have the perfect online CV, as well as a thriving network of connections who are only too happy to recommend you.
But considering I only put that post up a couple of days ago, its doubtful whether you have got it to a functioning status just yet (but put some time into Linkedin at least).
2. Use your network. If you know people, or people in your family know people that work in your industry (or allied industries), don’t be scared to follow up with them
And ask for an introduction or recommendation. You may have a couple of pointless meetings, but you don’t know what the opportunity could be, or what their friends can do for you until you meet them.
3. This is the killer one for me. I have found 2 of my last 3 roles in the same way (and my wife just got an interview a similar way). I call it the “tsunami effect”. (well I just made that up now, but it at least gives a good perspective on the approach). The setup is simple but takes a while. Google terms around your business area and note all of the companies that come up. Put them on a list. Look at any awards that come up around your business area, look at the winners of the last years. Put them on the list. Look at conferences around that are focused on your speciality, who is sponsoring them, speaking at them, having a stand. Put them on your list.
Carry on following down all related companies, organizations and people until you have an uber list of potential employees. Then visit their corporate sites, find out some more about them, look on Linkedin, find out who the relevant people are (I err on the side of going for the more senior people). Give this person a call,give them your elevator pitch and ask if you can send them your CV to see if there are any opportunities within the organization. Also send to HR details on websites. Continuosly update your list with all the contact points and people and interactions you’ve had with these people. If you haven’t had a reply chase them up again (telephoning is more effective and harder to ignore) Through the power of sending to so many potentials something should come up. The joy for the company is that if you fit a certain profile (and because you’re contacting them you should) they have a candidate without any effort from them, who they already knows has some initiative. The crux is getting to speak to the right person and getting your pitch in to them.
Once you have the interview, remember these rules.
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